Although the NFT market has cooled, the prices of some top projects have remained relatively stable, and new projects still emerged in Q2.

By. July. 2022, Vincy

Data Source: Footprint Analytics — NFT Q2 Report

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After a wild bull market that saw NFTs emerge as a controversial force in the crypto world, many have been waiting for the bubble to burst. Surely these strange digital images cannot continue costing hundreds of thousands of dollars each? With the whole market in a severe negative downtrend, now is the time for the ride to come to an end.

Or is it?

Despite the severity of the macro situation on crypto — an entire chain collapsed, VC firm founders are on the run, and the most well-known CEXs are filing for bankruptcy — NFTs have proven to be relatively resilient.

The data shows that:

However, in light of the entire market, this is only a small part of the picture.

This report will summarize and analyze the overall data of the NFT industry in Q2 2022, including the overall overview of the NFT market, NFT investment and financing, and a segmentation analysis of on-chain data performance. It will also track key data of BAYC, CryptoPunks and Goblintown.

Q2 NFT Market Overall Overview

NFT trading volume in Q2 is down 41%

At the beginning of the year, crypto asset prices were affected by policy and fell, and investment capital was flowing into the NFT market for collectibles, gaming, and art. This drove the NFT market to an unprecedentedly active trading volume, hitting a new high of $8.6 billion.

Many believed this could lead to widespread adoptions of NFTs and lead to record Q2 transactions. However, in mid-May, the crypto market faced considerable challenges and the NFT market cooled off. NFT trading volume dropped from $19.02 billion in Q1 to $11.26 billion in Q2.

Footprint Analytics — Volume of NFT Marketplaces

In terms of market cap, GameFi tokens are positively correlated with the change in BTC market cap, with GameFi Token market cap dropping 76% from Q1 to Q2. For NFT, the market cap tends not to respond quickly, with a 39% drop from Q1 to Q2.

Footprint Analytics — GameFi Token MC vs BTC MC

Compared to Q1, Q2 NFT funding is down 57%

Q2 NFT financing accounted for 8% of total Q2 investment, and Q2 NFT investment was $1.168 billion. Compared to Q1, it is down 57%. In terms of financing categories, gaming received more than the NFT category in terms of financing amount, followed by NFT Marketplace.

The biggest change from Q1 to Q2 is in the metaverse category. The metaverse investment boom has stopped. As can be seen from the performance of The Sandbox’s project data, it is not easy to build a virtual world. As a result, many metaverse-related projects are still in the concept hype stage.

Footprint Analytics — NFTs Investment Funding Category Distribution

There were more seed rounds than any other, and the proportion of other financing rounds is less than 10%. However, from the perspective of independent NFT financing projects of each chain, Solana’s NFT market Magic Eden has performed particularly well. It completed a $130 million Series B financing round in late June, creating a rare bear market breakthrough for NFT financing.

Footprint Analytics — NFTs — Funding Rounds in Q2

NFT’s data performance in the Ethereum, Polygon and Solana ecosystem

According to Footprint Analytics, the total transaction volume of NFTs in the Ethereum ecosystem account for more than 80% of many blockchains. Moreover, Ethereum has the most NFT projects, and the aggregation effect of head projects is obvious, including BAYC, Otherdeed and CryptoPunks.

  • On-chain NFT trading volume comparison

Looking at the NFT trading volume on Ethereum, Polygon and Solana, Q2 has a 60% decrease in NFT trading volume compared to Q1. Ethereum is still the most prosperous and most transactional on-chain ecosystem of NFTs, but high gas fees and congestion problems are still the shortcomings of Ethereum.

As a result, Solana and Polygon are not far behind in the NFT industry. Especially after OpenSea began to introduce projects on Solana, its trading volume increased by 12% in Q2 compared to Q1. It will be the latest contender to challenge Ethereum for the NFT crown.

Footprint Analytics — Monthly NFT Volume by Chain
  • Marketplace NFT Volume comparison

Going into the second quarter, and especially in June, the market for offering NFT transactions was no longer dominated by OpenSea.

X2Y2 has begun to shake OpenSea’s dominance. Like LooksRare, it is an emerging NFT trading platform that started to challenge OpenSea early in the year. They are going straight for the pain points of OpenSea’s centralization, irrelevance of platform revenue to users, high fees and unissued token, and gradually dividing OpenSea’s position in the NFT trading market.

Magic Eden trading platform is gradually revealed, opening the floodgates for Solana NFT and enriching the NFT multi-chain trading market.

Footprint Analytics — Monthly Market Ranked by Volume
  • Marketplace Active Address and Volume

As can be seen from the two major trading platforms chart, OpenSea’s competitor LooksRare did not gain significant user volume while incentivizing NFT transactions and gaining some market share. Most users are still active on the OpenSea platform, with more than 50,000 daily active users during Q2.

Footprint Analytics — Daily Market Ranked by Volume(USD)
Footprint Analytics — Marketplace Daily Active User
  • Buyers & Sellers

If there are more sellers than buyers, this indicates that people are selling their assets. If there are more buyers than sellers, there will be more newcomers who want to enter the NFT ecosystem than those who want to get rid of assets.

As a result, the data shows that after the bear market setback, fewer users entered the NFT ecosystem in Q2 than in Q1.

Footprint Analytics — Buyers & Sellers

NFT projects to watch this quarter

BAYC volume and floor overtakes CryptoPunks’

For many years, Punks has been known as the preeminent “blue chip” NFT asset due to its long history and dedicated community. However, due to the acquisition of the intellectual property rights of CryptoPunks and Meebits by Yuga Labs, the BAYC development team, the trading volume and floor price of BAYC series NFTs have once again increased significantly, beating CryptoPunks repeatedly.

With the collapse of the crypto market, investors’ demand for NFTs also declined by a corresponding degree, which greatly affected its overall trading volume and floor price decline. As can be seen from the chart, after mid-May, Bored Ape Yacht Club and Cryptopunks volume and floor price are both declining.

Footprint Analytics — Bored Ape Yacht Club vs Cryptopunks Volume
Footprint Analytics — Bored Ape Yacht Club vs Cryptopunks Floor Price

Emerging Project: Goblintown

The downturn in the market has not stopped new NFT projects from emerging.

Goblintown, a collection of ugly, absurd-looking Goblins avatars, became the breakout NFT project of the second quarter. Initial minting began on May 21, with 9,999 pointy-eared goblin avatars distributed for free or an on-chain gas fee. The project quickly generated market interest. On June 1, daily trading volume reached $11 million, with a market cap of $127 million.

Compared with BAYC, Goblintown brings a sense of rebellion through differentiation and secondary interpretation, but with a little artistry. But judging from the market value and transaction volume, the king of NFTs is undoubtedly BAYC.

Screenshot source — goblintownwtf collection


Although the NFT market has cooled, the prices of some top projects have remained relatively stable, and new projects still emerged in Q2. In other words, the current downward pressure which has already brought down an entire chain, several VC firms and a few CEXs has not caused the NFT market to implode.

This means that while NFT projects’ prices can still decline, we are unlikely to see any “NFT bubble” bust as many believed. If anything, it shows that NFTs, out of all crypto asset categories, are the least in a bubble of all.

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